In the dynamic landscape of the Middle Eastern and North African region, the drive to become more international is not just a strategic choice but a necessity, fuelled by a myriad of factors reflecting the region's economic aspirations and global interconnectedness.

Recognising this, many business schools in the region are strategically forming partnerships with renowned international institutions, which enables business schools to stay competitive, enrich educational offerings, and prepare students and faculty for success in an increasingly globalised business environment.

However, many Memorandums of Understanding (MOUs) between institutions often fail to reach their full potential, resulting in underutilised partnerships that fade away over time. This workshop aims to equip business schools with the strategies and tools necessary to form enduring partnerships, whilst leveraging the knowledge of their partners to deliver the needs of executives from around the world.

In this workshop, speakers will discuss:

• Strategies to cultivate enduring and impactful partnerships through case studies and real-world examples.
• Insights on transforming stagnant partnerships into dynamic collaborations.
• Methods for infusing international perspectives into curriculum development, to boost student engagement, drive outcomes and educate the next generation.